Global Expertise. Real World Testing.
Designed in Milan, tested worldwide, and trusted across continents — Eurogrip combines international expertise with real-world performance to deliver tires built for riders everywhere.
Engineered for Confidence.
Built for Every Ride.
Designed in Milan, tested worldwide, and trusted across continents — Eurogrip combines international expertise with real-world performance to deliver tires built for riders everywhere.
Global Reach. Rider-Driven Design.
At Eurogrip, every tyre begins with the rider.
Built on decades of tyre engineering expertise, Eurogrip blends advanced technology, real-world testing, and rider feedback to create tyres that perform where it matters most—on the road, on the track, and beyond the pavement.
Eurogrip tyres are engineered to deliver confidence, control, and consistency across diverse riding conditions and riding styles. From daily commuting to long-distance touring and performance riding, each design focuses on safety, durability, and predictable handling—ensuring riders stay connected to the road with every turn, brake, and acceleration.
Driven by innovation and backed by a growing global presence, Eurogrip remains committed to one core belief: when tyres are designed with riders in mind, every ride becomes safer, smoother, and more rewarding.
Certified Excellence Through Global R&D
Global R&D hubs and real-world testing come together to engineer Eurogrip tyres for riders everywhere.
Established in 2019, Eurogrip’s Milan, Italy office serves as a global product development and design hub at the core of the brand’s innovation strategy. The center leads the development of high-performance tyres across road, off-road, and scooter segments, guided by market insights and rider needs. Working closely with the R&D team in Madurai, India, it co-develops tyres using advanced engineering tools such as Finite Element Analysis and predictive modeling, while overseeing extensive real-world testing across key global markets. Supported by a team of over 75 experts, the Milan center plays a vital role in driving innovation, sustainability, and globally competitive tyre solutions.
Eurogrip’s operations in India form a fully integrated network of manufacturing, R&D, and corporate functions that support global markets. Serving as the headquarters of TVS Srichakra Limited, the facility combines large-scale production with advanced engineering and innovation capabilities, delivering over 3 million tyres per month for domestic and international demand. Designed for next-generation tyre technologies—including zero-degree steel radials and low rolling resistance tyres for electric vehicles—the Indian operations work closely with the Milan design center to develop, test, and validate products across diverse global riding conditions, playing a central role in Eurogrip’s global expansion and innovation strategy.
Eurogrip’s presence in Germany plays a key role in supporting the brand’s European operations. The office focuses on R&D collaboration, legal certifications, quality control, and market intelligence, working closely with the Italy design center and the manufacturing operations in India to validate tyre performance, durability, and safety across diverse road conditions. It also supports sales and marketing alignment within Europe, strengthening Eurogrip’s distribution network and reinforcing its position as a globally trusted two-wheeler tyre brand operating in over 85 countries.
Eurogrip’s presence in Japan supports R&D by conducting real-world testing focused on compound behavior, durability, and ride performance under demanding road conditions. These test results contribute directly to product development and refinement, helping ensure Eurogrip tyres meet global performance, safety, and quality benchmarks before wider market deployment.
Eurogrip in the Philippines
Built for how Filipinos really ride—through busy city streets, long provincial highways, and unpredictable weather—Eurogrip tyres are engineered to deliver reliable grip, stable handling, and lasting durability. More than performance, Eurogrip stands for a growing rider community united by confidence and resilience on the road.
Through #eurogriplangmalakas, riders are encouraged to share their journeys, show their presence online, and celebrate every ride powered by Eurogrip—whether you’re riding daily, pushing limits, or honoring the brand that keeps you moving. Each post strengthens the community, amplifies real rider stories, and proves one thing: when Filipino riders roll together, Eurogrip lang malakas!
#eurogriplangmalakas
